21 Ways to Create Customers for Life
November 30, 2011 in Business
- Send thank you, birthday and holiday cards.
- Create a customer loyalty program.
- Host a client appreciation event.
- Let them know what to expect each step of the way.
- Send them business if you can.
- Ask them how they would like to be contacted.
- Get to know them, ask about their lives.
- Think about your business from their perspective.
- Train your employees to thank each and every client.
- Remain passionate about your business.
- Make creating customers for life a mindset – let it be a part of everything you do.
- Smile when you are with them.
- Follow through – EVERY TIME!
- Admit when you make a mistake and apologize.
- Always tell the truth – no matter what.
- Be genuine in your appreciation.
- Hold a focus group with key clients and ask for their feedback on your business.
- Connect with them through online social media and networking sites.
- Give back.
- Continue to deliver value in your newsletters and communications with them.
- Remember – it is always about the client. It is not about you.
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